We’ve tried to answer some basic questions about the billboard process below. If you still have questions please contact us!
Frequently Asked Questions
How much do billboards cost?
The short answer: our billboards range from roughly $300 to $3,600+ per period.
The long answer: our billboards are individually priced according to many different factors, including display size, visibility, illumination, traffic/impressions, and campaign length, among other factors. Reach out to us for a custom quote.
What should my billboard say?
Great question. We have some thoughts. A list of best practices can be found here.
Do you help me design my ad?
Absolutely! In fact, we prefer to be involved. A great design will help you see the greatest return on investment.
We have an experienced graphic designer on staff to help with suggestions or to lead the project for you (often at no charge).
How long do I have to create or choose my artwork?
Our contracts typically give you a grace period of up to 14 days from signing to approve your creative.
Can I pick a specific billboard to be on?
Yes, subject to other contract agreements and availability. Reach out to us for updated scheduling information.
How long are billboard contracts?
They vary. Reach out to us so that we can better understand your goals and help design a campaign that’s right for you and your business or event.
How long does it take to get my billboard up?
Production and installation usually takes about 10 days from the time you approve your final artwork.
Can I reserve a specific billboard for later in the year/next year?
Yes. By returning a signed contract and payment you can claim whatever billboard space you want, subject to availability.
What can I expect from my ad campaign?
What we do is set you up for success. We can guarantee that people will see your ad. That’s a promise that radio, television, and newspapers can’t make. It’s impossible to avoid our billboards. In fact, it’s pretty likely that you saw one yourself, and that’s what led you here.
What kind of ROI can I expect?
A lot of this depends on your design and location. While the success of outdoor advertising can sometimes be tricky to precisely track, billboards are a medium that, on average, only costs $2-3 for every 1,000 impressions (views by people aged 18 and over). Given that radio, television/streaming, print, and direct mail can cost 5 to 10 times more for those same 1,000 impressions, choosing outdoor advertising is like running a 5 mile race, but starting at the 4 mile mark. We are simply the more efficient choice.
Should I choose billboards over other advertising mediums?
Honestly, it depends on your message. On the whole, billboards achieve far greater exposure for every marketing dollar spent, but sometimes we’re not the answer, or at least not the whole answer. Once we understand your marketing objectives we’ll be able to craft a campaign that plays to our strengths.
Do you offer a discount for paying upfront in full?
Yes we do! Discounts vary depending on the number of periods being paid. Contact us for a quote.
Do you offer Non-Profit rates?
We try to work with community organizations and accredited non-profits to fill unsold ad space. Discounts are given at the discretion of management and are subject to sign availability.
I own property and want to put up a billboard!
Awesome! Billboards can be a great source of passive income for land owners. If you own or manage a piece of property along a well-trafficked road, preferably in a commercial, business, or industrial zone, reach out to us for a free land assessment. We may be interested in building a new billboard structure and signing a long-term land lease, or purchasing the property or a sign easement. Click here to send us the details.
I have a billboard on my property/property I just bought, what are my options?
If you have an existing billboard structure on your property, even if it’s abandoned, we’d be happy to check it out to see what your options are. Even if the structure is leased to another billboard company, we may still be interested in purchasing your land or an easement. Click here to send us the details (link to Real Estate page).
Do you accept credit cards?
Yes, we accept credit cards and checks. ACH transfers are accepted from established customers only.
Are any of your billboard structures for sale?
Not at this time.
What do you do with the old billboard prints?
Some are available for purchase as tarps, subject to availability.
See Our Inventory
Browse all of our locations below to find a billboard that works for you. Click on a location for more information.
How Can We Help?
We would love to hear from you! Please use the contact form to reach out, or you can give us a call at 845.452.2121.
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